Lukas Graham – Drunk In The Morning

Hallelujah, it’s here at last! This is a future worldwide hit that was five years in the making. Let me take you back in time…

In January 2013 I was at some posh music industry diner, where I happened to sit next to the music director for MTV Denmark and Finland. We were exchanging upcoming artists from our countries and she came up with Lukas Graham. I instantly loved the soulful single Drunk In The Morning from their debut album, that had been a hit in Denmark in 2012. I immediately started playing it in my radio show Carte Blanche and I honestly admit that I’ve been stalking the record company ever since to release it. Which they didn’t.

Only in 2016 a Lukas Graham album was released internationally. This was essentially a compilation of their first two Danish albums, with remixed versions of their earlier domestic hits. It also featured the worldwide hit 7 Years. In the spring of 2016 it appeared Drunk In The Morning would be re-released as its follow-up. But the record company decided to come up with songs that resembled the more poppy sound of 7 Years: Mama Said and You’re Not There. They scored considerably less than expected.

So now, it’s time for something more ‘adventurous’: the re-release of Drunk In The Morning is finally here, complete with a new video. I still think it’s a banger, that should be able to replicate the success of 7 Years. You be the judge…

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