Sweden is a musical goldmine. It used to be just a musical mine, but the last – let’s say ten – years everything the Swedes touch, turns into gold. Sooner or later. For when Tove Styrke participated in Swedish Idol 2009, for example, she initially got bronze by finishing in third place. But she easily reached higher in the continuation of her career, that resulted in two hit albums so far.

Today, Tove Styrke released the first new material since her 2015 album Kiddo. The open structure and sparse production of this new song vaguely remind me of Sign ‘O’ The Times by Prince. Tove’s new track is a summer-ready pop gem titled Say My Name, a theme she’s particularly fond of (just like Prince, by the way), considering the title of her earlier single Call My Name.

Werner Schlosser

I’m a music industry watcher and journalist. Worked at a CD club, a record store chain and was editor in chief of an entertainment trade magazine. Have been in the radio business since 1987, producing and presenting shows. Was music director of several stations. Also, I developed the European Border Breakers Chart, Music Moves Europe Talent Chart and ESNS Chart. CEO of Werner Bros. tekst | uitleg.